Dope: Six Best Music Videos Of 2018
There was a time where a music video presence on MTV was just as important as…well, almost anything. Making the rotation on something like Yo! MTV Raps, Headbangers Ball, Spring Break, or the big leagues—in the form of TRL.
While the medium isn’t completely dead, 2018 saw a noticeable influx in quality music videos. Here are the six best videos of 2018:
6. Drake- “Nice For What” (Directed by Karena Evans)
Everybody’s favorite fuckboi drops a video on the heels of the #MeToo movement pumping up his female empowerment anthem with images of famous pretty women. Drake is Drake, and this is still a great video that gives you all sorts of feels.
5. The Carters- “APES**T” (Directed by Ricky Saiz)
Everything Is Love was a pleasant surprise of an album, but the video for “APES**T” makes the album seem like a footnote. Using the Louvre as a music video set might just be the ultimate flex in the form of some great visuals. Bey has never looked better, while Jay politely rounds out why they are the power couple.
4. Vince Staples- “Fun” (Directed by Dir. Calmatic)
One of the better albums of 2018, Vince Staples’ West Coast, anthem-filled FM!, was packed with hits. However, his lead video is something everyone should watch. A sharp, dark joke about life in Black neighborhoods, but seen from the outside.
3. Travis Scott- “Yosemite” (Directed by Nabil)
This year was the year of Travis Scott, and his video for “Yosemite” didn’t disappoint. Scott’s having fun with his career and it’s so obvious in this music video. Nabil has been quietly one of the better music video directors of the last decade, and this is just another notch in his belt.
2. The 1975- “Sincerity Is Scary” (Directed by Warren Fu)
It’s hard not to be a fan of what The 1975 is doing on their latest pop art experiment of an album; it’s even harder not to be a fan of a video that takes its inspiration from one of the greats. This video is a blast.
1. Childish Gambino- “This Is America” (Directed by Hiro Murai)
It’s very possible that there wasn’t another piece of art that mattered more or will be remembered more in 2018, which is fucking crazy when you remember that it’s just a music video. Hiro Murai’s masterpiece reminds you of the power of visuals when they are mixed with music. This is an unflinching piece of expression that holds everyone accountable, even Glover himself.